Articles Tagged ‘HBO’

gameOfThrones

Will TV see another Game of Thrones?

Short answer: yes. Long answer: maturing with your audience is key.

gameOfThrones

ICYMI: Game of Thrones sets streaming record; A new IPTV launches

Plus, CBC will bring back an old favourite.

Twitter YD Square

Spotted! Twitter users battle for the iron throne in OOH

A real-time campaign from HBO and Twitter dominated Yonge-Dundas square, with Game of Thrones fans sharing their predictions.

gameOfThronesSeasonOne

CTV sets up a network Game of Thrones

The network will air season one of the HBO series for 10 straight weeknights this August.

Copied from Playback - shutterstock_money_calculator

Super Channel’s survival struggle in saturated pay TV market

The pay TV channel has been granted protection under the Companies’ Creditors Arrangement Act but faces an uphill battle in today’s hyper-consolidated market.

Copied from Playback - Game of Thrones

Corus exiting pay TV, Bell Media taking TMN national

Bell Media has struck a deal with HBO to acquire all rights to its programming in Canada and has announced an original production development program.

TabletTV

Bell Media unwraps streamer, code-named ‘Project Latte’

The TV-focused SVOD will include HBO’s back catalogue of programming.

DavidJowett

TV buying: Rebuilding the jumbo jet mid-flight

David Jowett, president of Cossette Media on how to prepare for coming changes in TV buying.

Copied from Playback - shutterstock_web_tv

Bell Media plans SVOD service to rival Shomi, Netflix Canada

The media giant unveiled an HBO rights deal Thursday that included SVOD rights, but no platform on which to exploit them. It’s coming.

Copied from Playback - shutterstock_true_blood

Bell, Corus supersize HBO Canada with library deals

Throwing down the premium-content gauntlet in the race for viewer loyalty, Bell Media and Corus Entertainment have announced major new content deals with HBO.

walkingdead

Comic-Con Blog: TV comes alive on the streets of San Diego

Networks took over the streets surrounding the big event with spectacular immersive marketing experiences.

Copied from strategy - GOT314

Fall TV: Content evolution – Stealing the spotlight from network TV

With a lot of buzz-generating content coming from subscription-based and untraditional channels, conventional broadcasters have to fire back with a double-dose of content.

Netflix

Prime Time 2013: TV players need to embrace future, not fight it

Digital visionary Robert Tercek told conference delegates the TV industry needs to break the seasonal mindset and adapt RTB and performance tracking-based advertising.

Money

Astral nets $38 million quarterly profits despite soft TV revenue growth

The company is also set to launch an app in the fall for its English-language premium pay-TV channel subscribers.