Articles Tagged ‘Helen Galanis’

_DSC7789

Helen Galanis brings Initiative out of the dark

In just three years, the Media Leader of the Year made significant strides in improving the agency’s reputation and creative output.

MiC_Sept10-75

Media roundtable: Switching up the pitching

Does an agency need to be everything to every client – and whether or not some have the luxury of saying no.

MiC_Sept10-100

Media roundtable: Has media become ‘The Hunger Games?’

Is the Canadian media landscape approaching greater sustainability – or are today’s compensation models upending the way things were?

MiC_Sept10-46

Media roundtable: What really matters in the pitch?

MiC’s experts look at the investments required to do good work – talent, time and tools – and try to determine where the industry might be coming up short.

MiC_Sept10-53

Media roundtable: How agencies are investing differently

Agency leaders and marketers ask the big questions: like what happened to the 360 planner? How much data is too much data? And where is all the money going?

Initiative_groupB

2019 Media AOY Gold: Initiative flips the script

How the shop is rejecting traditional adversarial relationships with media companies to create more collaborative programs.

Helen

Why Initiative held its own ‘reverse upfront’

Agency president Helen Galanis on empowering media companies to be the experts, the right way to approach data and how to take the disruptors out of the equation.

RVD

Initiative zeroes in on client needs with new VP

Organic growth from accounts such as Destination Canada have led the IPG shop to bring on Ryan Van Dongen.

Copied from strategy - AOY

Final stretch for Media Leader of the Year nominations

Nominations for the award will be accepted until 11:59 p.m. on July 13.

awardShutterstock

Deadline nears for Media Leader of the Year nominations

Nominations for this year’s strategy Media Leader of the Year will be accepted until 11:59 p.m. on July 13.

mediaInnovationAwardsTrophies

Jury announced for 2018 MIAs

The panel includes Canadian media, marketing and advertising industry all-stars.

Emily-Douglas-1

Initiative adds VP of partnerships to leadership team

Emily Douglas takes on the newly created role after eight years with Touché Toronto.

noahVardon

Initiative Canada adds to senior client team

The agency has hired Noah Vardon as VP, client business partner.

mediaYoungLions

Canadian Young Lions finalists revealed

The gold winners will be announced at the CMDC Conference on April 26.