Articles Tagged ‘Hyundai’

Hyundai Auto Canada Corp--Hyundai Campaign Reveals True Love is

Hyundai swipes right on a new platform

The auto brand is marketing its newest vehicle at style-conscious millennials, and it’s doing so through dating app Tinder.

Copied from strategy - Hyundai

Hyundai’s guerrilla tactics

Why the brand veered toward an unstructured social shoot for its compact SUV model.

RedcarpetShutterstock

City’s plan to top its biggest broadcast night

Details on the sponsors and activations that have been added for this year’s edition of the Grammy Awards.

McD 'One at a Time' FoodStylist Analysis

Big brands tease Super Bowl spots

Budweiser has hockey, Lay’s is featuring Martin Short and McDonald’s Canada is bringing its question and answer campaign to TV in teasers around their Canadian game day spots.

PR_Gaspocalypse_2

Hyundai Canada debuts Gaspocalypse during Super Bowl

The commercial honours the post-apocalyptic film genre and highlights the fuel efficiency of the Sonata Hybrid.

LTC Fan image

How Rogers sells the Bills in Toronto

The exec director of the only NFL game in Canada on how its sponsorship packages have changed since the inception of the series.

Launchpad_Hyundai_open windowshade

Postmedia introduces Launch Pad

The new advertising program allows clients, like Hyundai, to execute a takeover of the media co’s assets for one day.

Hyundai

Hyundai gets positive

The auto co has launched five new TV spots to shift Canadian perception of the brand.