Articles Tagged ‘Instagram’

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Kids are tech-savvy, but some are still traditionalists: study

Children under 17 are streaming music and podcasts in big numbers, but some stereotypes don’t hold up.

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Sponsored Instagram Stories on the rise: study

Plus, Canada is one of the fastest-growing markets for paid social posts.

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Facebook reigns supreme with Canadians: study

Despite being most popular, the MTM’s study confirmed the trending stereotype that Facebook is most popular with older users.

Sportscentre Digital

SportsCentre tells a new Story on Instagram

Digital Spotscentre aims to provide news and entertainment to sports fans through Instagram Stories, with the goal being a boost in brand integrations.

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Unpacking Instagram’s fake follower purge

The ACA’s Chris Williams says zeroing in on inauthentic activity is one thing, but there’s more to be done.

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Instagram courts audiences with ad, IGTV upgrades

The platform now allows IGTV videos to be shared on Stories which could increase traffic to the video feature.

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Instagram expands shopping to Stories

The app has also added shopping to its “Explore” page, giving users a separate area to browse brands and their products.

Darren Millard

ICYMI: Sportsnet vet departs; Rogers names new EICs

Plus, Facebook and Instagram’s new tools could lead to people using the networks less.

Movember

Movember Foundation launches first-ever docuseries on IGTV

Long-form docs show the org’s millennial male target the real-life challenges of living with prostate and testicular cancer.

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Marne Levine on where Instagram goes from here

The Instagram COO on how SMBs are leading the way with features, and what still needs to come to Canada.

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What are Canadians’ preferred social networks?

Canada isn’t among the top markets for Facebook, but it does rank high for Instagram and LinkedIn.

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Facebook launches mobile-first video ad kit

The Video Creation Kit was launched globally July 10, giving advertisers a new way to create mobile video ads on its platforms.

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Instagram adds more Stories features

The updates come following a big surge in users for the platform.

IGTV

What’s the opportunity in IGTV?

Industry insiders weigh in on the potential of Instagram’s new long-form video app for influencers, users and brands.

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Instagram introduces shoppable Stories

The platform first rolled out its shoppable features earlier this year.