Articles Tagged ‘IPG Mediabrands’

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Reprise launches digital auditing platform

The platform will look at user experience, discoverability and overall quality of digital properties.

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Graham Moysey on his first six months of agency life

The new IPG Mediabrands CEO on the group’s most recent acquisition, and why the industry should be ‘realistic’ about TV.

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IPG Mediabrands combines its digital media services

The company’s search, social and mobile services will all sit under the unified Reprise umbrella.

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Nathalie Dupont joins Media Experts

Dupont will take the TV reigns from industry veteran Carol Cummings.

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What behaviours are Canadian Facebook users changing? (study)

Initiative and Mediabrands Insights found that more than a third have changed their interactions with the platform.

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Tessa Ohlendorf on where Canada’s data talk goes from here

Cadreon Canada’s managing director says that just because data is a trending topic doesn’t mean it’s overrated.

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The skinny on ad skipping in Canada

Magna’s deep dive into Canadians’ tolerance for online video ads.

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People Moves: Astound, Triton and more

Plus, two new female CEOs on the global front.

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Graham Moysey on his new role at IPG

The media veteran is about to get his first taste of agency life.

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Graham Moysey replacing Harvey Carroll at IPG Mediabrands

The former head of international at AOL officially takes over as CEO Feb. 12.