Articles Tagged ‘Jed Schneiderman’

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What does Snap’s IPO mean for the advertising industry?

It’s popular with millennials, it’s sticky and it’s ridiculously unprofitable – now what can advertisers gain from the move?

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Blog: Tech and media converge at CES

Tapped Mobile president and co-founder Jed Schneiderman with his top trends following a whirlwind 48 hours at the Las Vegas event.

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What’s next for 2017: Digital and social

From the rise of Snapchat to the opportunities (and potential problems) of programmatic, industry pros weigh in on where online advertising is headed next year.

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The Pokemon effect: one week in

Industry execs weigh in on the opportunity presented by the AR game; read up before someone mentions a Squirtle at your next meeting.

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Space explores Shazam to promote The Expanse

The app is co-promoting a pre-broadcast online debit of the sci-fi series in a Canadian first.

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Shazam’s new coupon partner

The app has signed with MobileXCo to launch a mobile coupon option.

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Shazam mixes up a new partnership

Details on the app’s new native ad opportunities and the program it’s rolling out with Corby Wine and Spirits.

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Tapped Mobile to rep The Atlantic in Canada

The mobile marketing firm will bring native ad integration opportunities to the influential publication’s titles and is in talks to bring Atlantic events north of the border.

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Tapped Mobile announces its official launch

The mobile advertising service provider’s Jed Schneiderman also talks about the roll out of its guaranteed cost per view product for mobile and desktop.