Articles Tagged ‘Jim MacLeod’



Measurement takes centre stage at CRTC Let’s Talk

Television

Numeris and Rentrak on the timelines, potential and pitfalls of bringing set-top box measurement to the market.



The analytics dilemma

DigitalMobileTelevision

A check-in with players from the measurement, broadcast and media sides on whether the country is any closer to a true cross-platform measurement solution.