Articles Tagged ‘John Doig’

Scotiabank-Scotiabank will be giving 20-000 free PRESTO Cards to

Scotiabank adds transit to its hockey plan

Pre-loaded Presto cards offer a natural tie-in for hockey fans, while promoting the bank itself, says CMO John Doig.

vlcsnap-5496-09-02-19h19m32s003

After the arena: Diving into Scotiabank’s hockey strategy

EVP and CMO John Doig says it’s not stopping at placing logos on its newly sponsored arena.