Articles Tagged ‘jungle media’

ikeaCanadaPopUp

Spotted! IKEA encourages playing in the kitchen

The retailer is tapping into the idea of play with its new downtown Toronto pop-up experience.

ikeaKingStWarm

Spotted! A transit shelter that keeps you warm

Ikea Canada has brought the feeling of being wrapped in a blanket to a Toronto OOH ad.

Hendrick's CORGAN

Spotted! Hendrick’s Gin pipes up at the Eaton Centre

A pipe organ with cucumbers instead of keys may seem quirky, but senior brand manager Beth-Anne Perry says it’s the most on-brand way to reach new audiences.

Ikea

Bell Media pairs with IKEA for new design series

The Search for Canada’s Next Designer will incorporate IKEA products throughout the series, a first for the Swedish furniture chain.

LB-LP_Lemonade 1003

Yellow Pages demonstrates its small biz creds

The digital media co has launched a digital campaign featuring its own short-term Lemonade Stand in Toronto.

Copied from strategy - playacokecrop

Coca-Cola shares musical moments

The brand evolves its “Share a Coke” campaign by offering summery Spotify playlists through unique labels.

Copied from strategy - Joseph Leon@300ppi

Vision7 joins global media consortium

The media agency is now part of the newly launched Local Planet Media Network.

brookeLeland

Cossette Media names new GM

Brooke Leland is moving within V7 to lead Cossette’s media operations in Toronto and Vancouver.

Copied from Playback - Copied from Media in Canada - crtc.body_lead

Will the skinny basic push cord-cutters into Neverland?

With skinny basic in market (and under fire) for a week, pundits wonder if the CRTC erred in spreading out the arrival of the $25 package and pick-and-pay.

bcHondaDealer

B.C. Honda Dealers launch campaign for new reality

The dealer association is live with 360-degree online videos aiming to target the dropping group of test drivers.

Copied from strategy - 525_junglemedia

MAOY Bronze: Jungle Media’s nimble advantage

The scrappy young agency’s flexible approach helps it land a Bronze this year.

Copied from strategy - Joseph Leon@300ppi

Media Director of the Year: Vision7′s Joseph Leon

The self-proclaimed “data nerd” was chosen by the MAOY judges for the honour this year.

flareWebsite

Why print newsstand wasn’t working for Flare

Flare‘s publisher intends to up the title’s print run but change up its distribution strategy to optimize reach among urban millennials.

dragonsDen

An accountant walks into the Dragons’ Den…

Details on how the CPA, Canada Post and Wolf Blass are activating around the CBC show’s 10th season.

IABMIXXLikeAGirl

NY Ad Week: Leo Burnett #winsbig at MIXX awards

YouTube’s CEO cites “#LikeAGirl” as a prime example of the site’s video evolution.