Articles Tagged ‘jungle media’
Spotted! Hendrick’s Gin pipes up at the Eaton Centre
A pipe organ with cucumbers instead of keys may seem quirky, but senior brand manager Beth-Anne Perry says it’s the most on-brand way to reach new audiences.
Bell Media pairs with IKEA for new design series
The Search for Canada’s Next Designer will incorporate IKEA products throughout the series, a first for the Swedish furniture chain.
Yellow Pages demonstrates its small biz creds
The digital media co has launched a digital campaign featuring its own short-term Lemonade Stand in Toronto.
Vision7 joins global media consortium
The media agency is now part of the newly launched Local Planet Media Network.
Cossette Media names new GM
Brooke Leland is moving within V7 to lead Cossette’s media operations in Toronto and Vancouver.
Will the skinny basic push cord-cutters into Neverland?
With skinny basic in market (and under fire) for a week, pundits wonder if the CRTC erred in spreading out the arrival of the $25 package and pick-and-pay.
B.C. Honda Dealers launch campaign for new reality
The dealer association is live with 360-degree online videos aiming to target the dropping group of test drivers.
MAOY Bronze: Jungle Media’s nimble advantage
The scrappy young agency’s flexible approach helps it land a Bronze this year.
Media Director of the Year: Vision7′s Joseph Leon
The self-proclaimed “data nerd” was chosen by the MAOY judges for the honour this year.
Why print newsstand wasn’t working for Flare
Flare‘s publisher intends to up the title’s print run but change up its distribution strategy to optimize reach among urban millennials.
An accountant walks into the Dragons’ Den…
Details on how the CPA, Canada Post and Wolf Blass are activating around the CBC show’s 10th season.
NY Ad Week: Leo Burnett #winsbig at MIXX awards
YouTube’s CEO cites “#LikeAGirl” as a prime example of the site’s video evolution.
Blog: Media millennials, a modern relationship
Sheri Metcalfe, president of Jungle Media and CMDC Youth Ambassador chair shares her top tips for working with the next generation of media leaders.
CPA campaign hunts for the right media mix
The Chartered Professional Accountant body expanded its media mix to direct its message to small, medium and big businesses across Canada.