Articles Tagged ‘JWT’
Walmart brings Smiley out of retirement
DigitalTelevisionThe retailer’s mascot quietly returns to support a month-long price roll-back promotion.
Spotted! Mazda puts moviegoers in the driver’s seat
Out Of HomeThe car co has launched a Mazda 6 Virtual Test Drive at Cineplex theatres in Quebec.
Skinny Cow launches Oscar-worthy campaign
SocialTelevisionThe Nestle brand, targeted at women, used a TV spot during the Academy Awards to introduce its new line of chocolate treats.
Tylenol shoots down your excuse
PrintThe Johnson & Johnson brand is getting cheeky with pain relief for Valentine’s Day.
Walmart Canada launches a magazine with Rogers Media
DigitalMobilePrintThe Walmart Live Better magazine will be distributed in-store, online and through an iPad app.
JWT launches its 2013 trend list
ResearchPlay, predictive personalization, stress and the link between health and happiness top the agency’s annual report.
Mazda goes covert
Digitalscreening-roomThe car co has launched a digital campaign featuring undercover German engineers aimed at reframing how consumers think about the brand.
SickKids bands together
DigitalOut Of HomePrintscreening-roomTelevisionThe foundation returns to its roots for a new multi-platform awareness campaign.
HSBC launches global review
NewsThe bank, which works with Mindshare and JWT in Canada, is reviewing its media and creative agencies.
ParticipACTION gets in the app game
DigitalMobilePrintTelevisionThe non-profit is asking parents to upload games they played as children to a web-based app, helping others to get their kids outside and active.
