Articles Tagged ‘Leo Burnett’

Kraft Heinz

Kraft Heinz returns to tightened media model with TSN

The brand’s marketing director Joanna Milroy on how Kraft Heinz Project Play fared in its first year, and how it has changed for its second edition.

Copied from Playback - Way to Go

The Canadian 2016 Webby Award winners

The National Film Board of Canada nabs six awards, Toronto’s Secret Location won two and Leo Burnett picked up one. (NFB’s Way to Go pictured.)

bellFibePizza

Spotted! Bell Fibe targets tummies

The telco has launched a direct mail (and pizza) campaign to entice residents in Bell Fibe-connected buildings.

Copied from strategy - AOY trophy

Touche! wins Media Agency of the Year

Leo Burnett won Agency of the Year, while DDB/Tribal Worldwide nabbed the top Digital prize and MSLGroup took PR.

carmilaPromo

Carmilla snags PROMO! Awards Best of Show

The web series from Kimberly-Clark and Geometry Global took the top prize, while Leo Burnett, Zulu and Taxi also won big.

ikeaTwitter

Ikea wants more action

Going for more than inspiration, the company has launched a cross-platform campaign around the release of its latest catalogue.

kidsReadMeanTweets

Canada has three chances at Media Lions

Nominations have been announced for Media, Outdoor and PR, while Canada is shut out of Creative Effectiveness.

atomic15

Ubisoft and SickKids win big at the AToMiC Awards

The brands and their agencies, Publicis and JWT, took home top honours at last night’s award show.

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Ikea helps clear the air

The company is letting people build and send custom ads to those they share a bathroom with.

Photo: Buddawiggi, Flickr Creative Commons

HuffPost and Leo Burnett team up for content

The AOL company and agency have announced a new global content-based partnership.

4059_IKEA_Boy_Meets_Girl_1-web

Extra Awards crown top Canadian newspaper ads

Ikea took home the top prize at this year’s awards, which honour creative for newspaper print and digital ads.

Ikea

Ikea goes mass to get personal

How the brand maximized its OOH spend while targeting individuals for its latest catalogue campaign.