Articles Tagged ‘Mini’

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Corus takes a community approach to reaching moms

A new partnership with Yummy Mummy Club aims to extend the media company’s reach to mothers through social media and branded content.

MiniPaceman

Mini highlights its ‘design with bite’

The car co is introducing the Paceman to the market with an all-video campaign.

Evian02

On-the-go Mini showrooms: MiC’s Global Tour

MiC spoke with Derek Bhopalsingh at MEC and Jake Norman at Mindshare about campaigns that are bringing products to consumers in new ways.

VirginMadMen

MiC’s Global Tour: experiential

Victoria Morris from Mindshare gives her thoughts on executions from Mini in Brazil, Banana Republic in the US and Andes Beer in Argentina.

MediaExperts

MAOY Silver: Media Experts stays ahead of the curve

The agency flies into second place, with a Silver for its work with brands like WestJet, Telus and Mini.