Articles Tagged ‘Mirvish Productions’

PansonicTheatre

CAA makes a theatrical debut with Mirvish

Mirvish Productions is hanging a new name on one of its theatres as the auto club’s South Central Ontario branch signs on to a multi-year deal.

Cyndi Lauper

A radio station’s point of pride

With Cyndi Lauper draped across a float, Boom 97.3 forewent ad revenue and opened up programming to reach new listeners.

Oz

Mirvish conjures up smartposter campaign for Wizard of Oz

The production company is promoting the musical using NFC and QR code-enable posters that allow users to buy tickets and watch video via a mobile website.