The Labatt beer brand is teaming up with clothing retailer Gotstyle for a fashionable temporary store in Toronto.
The fifth list of finalists reveals potential prize-takers in the experiential category.
The company is showing off the speed of its LTE mobile network with side-by-side download comparisons with competitors in movie theatres and Rogers stores.
The electronics company’s CMO Mark Childs tells MiC about the new integrated campaign for its Galaxy Note 3 with Galaxy Gear.
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Budweiser Crown launches in Canada with the help of a multi-platform campaign that relies primarily on sampling at festivals and events, such as the Gentlemen’s Expo.
The Unilever-owned ice cream brand has opened its first-ever pop-up store in North America that allows visitors to create a custom Magnum ice cream bar.