Articles Tagged ‘NBA Canada’

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People Moves: OverActive, FirmDecisions

Two media and marketing veterans have joined the fledgling e-sports company.

NBA Winners' Corner presented by OLG 2

NBA hits a viewer and sponsorship high in Canada

New Canada-specific deals include Bell, Molson-Coors and OLG.

Portland Trail Blazers v Oklahoma City Thunder

New NBA package lets you stream in 10-minute intervals

The league is hoping to capitalize on its growing Canadian audience, which is increasingly into social.

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NBA Canada partners with Samsung for VR broadcasts

For the next six weeks, games will be live-streamed through the NextVR app as the NBA looks to bring VR content global.

NBA KFC Image 1

NBA Canada brings AR to KFC stores

The association has also paired with Manchu Wok as part of its annual Chinese New Year celebrations.

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Twitter signs exclusive NBA content deal

The social media co will begin streaming exclusive content and a weekly pre-game show next season.

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NBA Canada partners with Foot Locker

Dan Mackenzie, VP and GM of the league in Canada, talks about the deal with the retailer and how it will be activating.

NBA Canada

NBA Canada plays ball with youth

The league is using TV PSAs to promote its newly launched online database for community basketball in its first-ever Canada-specific campaign.

Dan MacKenzie

SMCC names new chair

Dan MacKenzie from NBA Canada takes over the post, heading a board of 15 directors.