Articles Tagged ‘NBA’

torontoRaptorsMiamiHeat

Raptors break viewership record

Sunday night’s game seven was watched by an average audience of over 1.5 million viewers.

maxusCanada

ICYMI: Maxus Canada recognized, ads coming to NBA jerseys

In case you missed it: Maxus Canada has been named one of Canada’s Best Workplaces, Canadian agencies win at the OBIEs and ads are coming to NBA jerseys.

Copied from Playback - Copied from Media in Canada - tvShutterstock

ICYMI: Grammys down, NBA All-Star up

In case you missed it: NBA All-Star posted big ratings, Grammy numbers were down and Canadian Living has a new editor-in-chief.

NBA highlights

SendtoNews pacts with NBA

The sports content distributor has teamed up with the basketball association to extend its content archive ahead of the first-ever Canadian-hosted NBA All-Star Game.

nba all star

NBA All-Stars to hit Canadian shores and screens

For the first time in 65 years the annual event will be held in Toronto and telecast across the country on Sportsnet and TSN.

bioSteel

BioSteel signs with Toronto Raptors

How the first team sponsorship deal for the sports nutrition company is also a return to its roots.

MatthewLogue

Tips on sponsoring Toronto’s first NBA All-Star Game

Matthew Logue, EVP and COO at S&E Sponsorships, recaps this year’s events from New York City, with insights into how Canadian brands can activate next winter.

Copied from StreamDaily - shahrzadrafati

BroadbandTV extends NBA agreement

Founder and CEO Shahrzad Rafati says the Vancouver-based tech company will now also assist the NBA’s official YouTube channel.

TorontoRaptorsShutterstock

Raptors close playoffs on a ratings high

Sunday’s game seven against the Brooklyn Nets brought in more than 900,000 viewers to TSN, with big average numbers for the series.

TorontoRaptors2

Raptors break one million

Wednesday’s game five win was the most watched Raptors game of all time on Canadian television.

Loring Phinney

Bell teams up with the NBA

Loring Phinney, the communications company’s VP of corporate marketing, says the deal will include bringing an NBA game to Montreal’s Bell Centre this season.

greg sansone

Rogers Media unveils Sportsnet 360

The new channel, formerly The Score, will launch on Canada Day with an MLB match-up and the new show Blue Jays Xpress.