Articles Tagged ‘NBC’


NBC upfront 2016: Three comedies, no time grid

Mindshare Canada’s Tonia Beale (pictured) takes a critical look at NBC’s slate following a presentation where shows were introduced by categories, not time slots.


ICYMI: CTV to air the Tony Awards, NBC pacts with SnapChat

In case you missed it: CTV has acquired rights to the Tony Awards, NBC is sharing its Olympic content with SnapChat and Jeff Hutcheson is retiring from Canada AM.


Twitter to live stream NFL Thursday Night games

The social platform has partnered with the National Football League to win global rights outside of Canada for the weeknight series.

Facebook Instant Articles

Industry reaction to new Facebook launch

UM’s Matt Ramella and Ignition Factory’s Nick Barbuto analyze the potential of Instant Articles, the new publisher-friendly release from Facebook.

Carolyn Froude upfronts 2015

Upfronts 2015: NBC adds drama for fall

Carolyn Froude, director at Maxus, rounds-up the new shows, including why she sees good things for Blindspot.

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NBC renewals offer sneak peek at fall skeds

CTV and Global each have multiple returning dramas, thanks to NBC bringing back shows like The Blacklist (pictured) for another season.

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Yahoo saves Community

Cancelled by NBC, the quirky sitcom will return to free, ad-supported Yahoo Screen this fall with a 13-episode season.


Upfronts 2014: NBC’s plans to stay on top

Bailey Wilson, director of investment at UM Canada on the hits and misses in the US broadcaster’s relatively stable fall schedule.

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Digital spinoffs of popular primetime shows debut during Olympics

NBC launches multiple web series creatively linked to four of its shows that will stream on YouTube and

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NHL’s Winter Classic a power play for brands, fans

The event hosted the largest-ever audience for an outdoor NHL game, and drew sponsorship plays from companies including Scotiabank, Honda and MillerCoors.

we are men

We Are Men gets axed: Fall TV

Elsewhere, Marvel’s Agents of S.H.I.E.L.D. and The Blacklist have been picked up for full seasons, while Fox’s Sleepy Hollow nabbed a second season run.


Comic-Con Blog: TV comes alive on the streets of San Diego

Networks took over the streets surrounding the big event with spectacular immersive marketing experiences.


Alles on NBC’s new season: blog

Mindshare’s Lina Alles’ top picks (Sean Saves the World, The Blacklist, Dracula) from the network’s fall upfront.


Wilson’s picks at Fox: blog

The UM director of investment says she likes the chances for Fox’s new Tuesday comedies as she takes in the new shows from the first day of presentations in NYC.


Fall TV: Chicago Fire gets a full-season

The Wednesday night drama gets a nine-episode order, and comedy Whitney gets moved to an 8 p.m. slot that night.