Articles Tagged ‘NBC’

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Industry reaction to new Facebook launch

UM’s Matt Ramella and Ignition Factory’s Nick Barbuto analyze the potential of Instant Articles, the new publisher-friendly release from Facebook.

Carolyn Froude upfronts 2015

Upfronts 2015: NBC adds drama for fall

Carolyn Froude, director at Maxus, rounds-up the new shows, including why she sees good things for Blindspot.

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NBC renewals offer sneak peek at fall skeds

CTV and Global each have multiple returning dramas, thanks to NBC bringing back shows like The Blacklist (pictured) for another season.

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Yahoo saves Community

Cancelled by NBC, the quirky sitcom will return to free, ad-supported Yahoo Screen this fall with a 13-episode season.


Upfronts 2014: NBC’s plans to stay on top

Bailey Wilson, director of investment at UM Canada on the hits and misses in the US broadcaster’s relatively stable fall schedule.

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Digital spinoffs of popular primetime shows debut during Olympics

NBC launches multiple web series creatively linked to four of its shows that will stream on YouTube and

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NHL’s Winter Classic a power play for brands, fans

The event hosted the largest-ever audience for an outdoor NHL game, and drew sponsorship plays from companies including Scotiabank, Honda and MillerCoors.

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We Are Men gets axed: Fall TV

Elsewhere, Marvel’s Agents of S.H.I.E.L.D. and The Blacklist have been picked up for full seasons, while Fox’s Sleepy Hollow nabbed a second season run.


Comic-Con Blog: TV comes alive on the streets of San Diego

Networks took over the streets surrounding the big event with spectacular immersive marketing experiences.


Alles on NBC’s new season: blog

Mindshare’s Lina Alles’ top picks (Sean Saves the World, The Blacklist, Dracula) from the network’s fall upfront.