Articles Tagged ‘Nectar’

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Juice mobile launches Nectar Futures

The new platform will allow advertisers to buy mobile ad inventory ahead of time.

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How Yellow Pages will Juice its latest acquisition

Neil Sweeney on how the new entity born out of the acquisition of Juice Mobile will fit in with its parent company.

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Yellow Pages snaps up Juice Mobile

The online publisher has acquired the mobile-focused ad-tech co to benefit from its programmatic platforms as its digital revenue grows.

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Juice Mobile partners with Krux

The company is adding publisher-defined audience segments to its Nectar platform with the new partnership.

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Juice Mobile signs with Mediaocean

The company’s Nectar programmatic direct platform will be integrated into Mediaocean’s Prisma.

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The Weather Network partners with Juice Mobile

The sales team at the media co will sell its mobile and tablet inventory in partnership with Juice Mobile’s Nectar platform.

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Juice Mobile signs with Metro

The company has signed a deal to represent the Torstar paper’s mobile inventory to advertisers.

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Juice Mobile launches Nectar

Neil Sweeney, president and CEO at Juice Mobile tells MiC about the mobile platform, which kicks off with clients including Postmedia, St. Joseph Media and Corus.