Articles Tagged ‘Quebecor’

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Quebecor optimizes Les Journeaux for tablets

J5 is getting a dedicated app for the device that, anecdotally, has a strong user base in Quebec.

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Heritage minister’s culture policy offers vision, few hard details

The government’s Creative Canada vision lays out a plan for the digital future to mixed reactions.

MartinSorrell

ICYMI: Net sales down at WPP, Facebook updates Journalism Project

Plus, Quebecor has invested in a Montreal heritage site and Cineplex has launched another location of the Rec Room.

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TVA Sports carries media growth at Quebecor

The Q2 results show broadcast was responsible for the media segment’s triple-digit increase in adjusted operating income.

People Moves

People Moves: CRTC, iProspect and more

Plus, a new senior director at Quebecor and a promotion for a Bell Media radio veteran.

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Elle Canada is streaming its September issue planning session

The editorial planning session is designed to make the magazine brand more accessible to readers while promoting its September issue.

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Quebecor picks up Blue Moon, Ransom

The broadcaster made 10 additions for its 2017/18 slate across TVA and addikTV.

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TVA ramps up its hockey campaign to build playoff anticipation

Marketing VP Claude Foisy said last year, things were kept “quiet” – but with Canada’s presence in the Stanley Cup playoffs, it’s upping its media game.

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Quebecor brings new ad options with Tuango partnership

The media company will now allow clients to pay for advertising through goods sold on the Quebec-owned e-commerce platform.

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Pierre Karl Peladeau named president and CEO of Quebecor

The former head of the Parti Quebecois returns to the media company he lead for 14 years.

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ICYMI: Dynamic awarded for Danone campaign, Bell gets gifty with Crave

In case you missed it: Dynamic’s use of weather and traffic data has earned it a DailyDOOH Gala award, Bell Media is giving away gift packages for CraveTV and Videotron has partnered with Napster and Tidal.

coupDePouce

Coup de Pouce’s milky ‘white’ issue partnership

How the Quebecor title worked with Les Producteurs de lait du Québec to create the special print edition.

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Quebecor to cut 8% of workforce

The media company is also shuttering two magazines, CHEZ SOI and Tellement bon.

La Voix Junior

TVA adds on-demand option

The network will extend the life cycle of its linear properties (such as La Voix Junior, pictured), offering advertisers a new way to reach viewers.

randyMauskopf

Quebecor adds to media creativity team

Randy Mauskopf has been hired to lead sales ops for the Toronto English market in the new role.