Articles Tagged ‘Radio-Canada’

Dany

Radio-Canada names Dany Meloul as GM, television

Meloul will succeed outgoing GM Dominique Chaloult, who will depart the French-language pubcaster on Nov. 1.

Joe Gottfried

CBC appoints new sales leader for sports

Joe Gottfried has left MLSE after five years of directing sales and global integrations.

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CBC/Radio-Canada sets three-year inclusion plan

The pubcaster hit its Strategy 2020 goal of 2.1% Indigenous representation in its workforce, and noted that 48.9% of its employees are women.

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SRC introduces themed commercial breaks

A new format will allow advertisers to present their ads together in a break that’s unified by a common theme.

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Olympic reach is down from Sochi

Plus, peak audiences for key events failed to graze some of the AMAs from 2014.

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Twitter, CBC sign unique Olympic streaming deal

Canada is the first country with an officially sanctioned live Twitter stream of Olympic competition.

Ice Hockey Gold Medal - Sweden v Canada

TLN named Winter Games broadcast partner

The Corus-owned Telelatino broadcaster will air hockey matches from PyeongChang in Spanish and Italian, with more to come in 2020.

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CBC ad revenue spikes in 2016/2017

Revenues jumped 20.3%, largely thanks to the 2016 Rio Olympics, according to its annual report.

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Toyota axes ad breaks for cross-platform campaign

Capitalizing on the massive popularity of French police drama District 31, the Quebec Toyota Dealers Association is sponsoring an extra-long season premiere.

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CBC proposes ad-free model in Heritage filing

The pubcaster said it should move to a model akin to the BBC, which would require almost $400 million in additional government funding.

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A view into Radio-Canada’s new windowing strategy

CRO Jean Mongeau on how the pubcaster is experimenting with its French SVOD to extend linear audiences.

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Errol Da-Re lands at CBC/Radio-Canada

The former Shaw Media EVP of sales is tasked with leading Olympic sales at the pubcaster.

cbcHoliday

CBC plays holiday matchmaker

The pubcaster’s Media Solutions team is pairing brands with key scenes this festive season.

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Pan Am Games’ CBC closer nets 2 million viewers

Overall, 63% of Canadians watched at least part of the event on CBC and Radio-Canada.