Articles Tagged ‘Rebecca Shropshire’


R.Shropshire low res headshot(2)

Blog: Four key takeaways of CES

blogsDigital

From updates to the connected home to natural user interfaces, UM’s VP of digital Rebecca Shropshire shares her thoughts on the marketer trends at this year’s show.

January 11, 2013 Rebecca Shropshire


Intelpopuptheatre

MiC’s Global Tour: digital OOH

Out Of Home

Rebecca Shropshire from UM Canada critiques the international ads, including a Minority Report-style gender-specific execution in the UK.

February 24, 2012 Jennifer Horn


R.Shropshire low res headshot(2)

Blog: Rebecca Shropshire at CES

Digital

The UM VP takes MiC to the show floor and talks about the rise of agency participation at the hot ticket event.

January 12, 2012 Rebecca Shropshire


Computer

Ad exchanges: the industry weighs in

Digital

Media industry players Brian Fitzpatrick of Mindshare and Rebecca Shropshire of UM Canada on the increase of real-time bidding in Canada.

October 20, 2011 Jennifer Horn