Articles Tagged ‘Reese’

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Hershey goes fully cinematic to promote new ASMR film

It’s a Requiem for a Peanut Butter Cup: Hershey’s unique new film is getting the Hollywood treatment with its media plan.

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NHL announces record number of Canadian partner Playoff activations

New partners this year include Esso and Kruger.

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Spotted! Reester rides the Rocket

A life-sized Reese Easter treat rode the TTC, grabbed a snack and walked a dog to drum up some Easter egg-citement.

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Spotted! A peanut inside a candy inside a mirror

Reese’s promoted its new sweet treat with a nod to the popular Infinity Mirrors exhibit.

Reese spreads

Spotted! Reese spreads out across Toronto

Hershey Canada gets its new product directly into consumers’ hands with a food-truck-focused experiential campaign.