Articles Tagged ‘roundtable’

roundtable trio

Media’s new seat at the table: Becoming an indispensable partner

Part three of our senior media exec roundtable dives into pushing for attribution, unusual client projects and evolving past regular media deals.

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Media’s new seat at the table: A return to simplicity

Part two of our senior media exec roundtable features a plea for pragmatism, weighs the benefits of commission models and reveals why trying new things is important (and possible).

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Media’s new seat at the table: where’s the model going?

How are agencies investing? What to do with data? Four business leaders weigh in for the first part of our senior roundtable.

huffington

Huffington – Round Table

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