Articles Tagged ‘Samsung Canada’

Sportsnet Jays

Samsung Canada expands Jays partnership to go 360

The tech company is rolling out immersive content starring Kevin Pillar in order to bring fans closer to the action while showcasing its own technology.

junoAwards2016

Juno sponsors announced

From Beetles to new ways of handing out awards, find out how brands are activating at this year’s show.

twitterConversationalAds

Will Twitter’s new ad unit get people talking?

Sport Chek and Samsung were the Canadian beta launch partners behind conversational ads, a new unit aimed at generating interaction.

shutterstock_214233562

Corus takes a community approach to reaching moms

A new partnership with Yummy Mummy Club aims to extend the media company’s reach to mothers through social media and branded content.

BqngJhZCYAA9Bhr

Samsung goes big…really big

The company’s new Yonge-Dundas Square billboard, which can display live video and social media content, launched this weekend.

ATOMiC2011-300x169

Deadline extended for AToMiC Awards entries

Submissions for the awards, which celebrate breakthrough ideas in advertising, media, content and technology are being accepted until Friday, Feb. 7.

UHD TV Creative

Samsung aims to beat the holiday rush

Samsung Canada is promoting its ultra high definition TV set with a new campaign that mixes global and Canadian assets.

GalaxyNote3withGear

Samsung urges consumers to take note

The electronics company’s CMO Mark Childs tells MiC about the new integrated campaign for its Galaxy Note 3 with Galaxy Gear.

Samsung Tabitat

Samsung explores natural ‘Tabitats’

The tech brand is showing off its tablet variety with a new digital-only initiative that pokes fun at nature shows.

SamsungFeisthologram

Samsung Canada goes national for launch

The electronics company held concurrent events in Toronto, Montreal and Vancouver, complete with a hologram of Feist playing all three shows at once.

VirtualTailgate_FacebookMainPage

The Verdict: Samsung Canada revamps its NFL plans

Expanding its promotion to last the full season this year, the company launched a Virtual Tailgate Party for Canadians.

QuebecCityMagicFestival

MiC’s nice list: Best of 2012

The editorial team at MiC and strategy showcase their favourite campaigns from the last 12 months.

Samsung_NFC_OOH1

Samsung pumps up the music

The electronics co’s latest OOH campaign uses NFC technology to give consumers a new song to download every week.

LTC Fan image

How Rogers sells the Bills in Toronto

The exec director of the only NFL game in Canada on how its sponsorship packages have changed since the inception of the series.

SamsungAudioDock

Samsung Canada makes noise for new product

The brand speaks to MiC about its marketing plans, which will include print and online spots, for the new wireless Audio Dock.