Articles Tagged ‘Shaw Media’



Showcase launches Continuum Interactive

DigitalMobileTelevision

The convergent experience, developed with Toronto-based Secret Location, incorporates Vine videos and social media sharing and voting to influence the outcome of the second season finale.



DIY Network Canada unveils spring lineup

Television

The Shaw property’s schedule features new series like Salvage Dawgs (pictured) and returning shows like Million Dollar Contractor.



The rise of retail-tainment

DigitalTelevision

Retailers and entertainment companies are increasingly allowing consumers to shop the show, as branded content takes on a different spin.



Big Brother Canada nets big numbers on TV, web

Television

The series drew its highest audience to date, while Shaw Media says viewers have streamed more than a million hours of video from online live feeds over the last seven weeks.



Showcase promotes with partners and aliens

ExperientialOut Of HomeTelevision

The Shaw Media channel has launched a multi-platform campaign for its big spring shows, which includes a partnership with EB Games for Defiance.



TSN and Global partner to sell The Masters

Television

Bell Media and Shaw Media have signed a three-year agreement to sell spots around the multi-day golf tournament.



NCIS claims ratings crown: BBM

Television

The 60-minute drama netted 2.73 million viewers, whileThe Big Bang Theory was the top weekly show for March 18 to 24.



Iogo steps into the kitchen

DigitalSocialTelevision

The yogurt brand has launched “Supporting Goodness,” a program that leverages Food Network chef Lynn Crawford to promote collective kitchens.



Shaw Media unveils new lifestyle programming

Television

The media co’s April schedule features a lineup of new series, including Donut Showdown on Food Network and Disaster Decks on HGTV.



Global News reinvents itself online

Digital

The new site uses responsive design and adds branded and sponsored content opps for advertisers.