A Fox schedule change from Thursdays to Tuesdays has a ripple effect on Rogers and Shaw, as Global opts to stick with its NCIS simulcast on Tuesdays.
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An alien-inspired projection wall promoted the History channel’s original Canadian film and a companion app around Toronto last night.
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Global has launched a multi-platform campaign and is paying for breakfast tabs, transit fares and groceries to promote its morning program.
Called Shaw Go, the media co is launching a series of TV content apps, first for Western Canada’s Movie Central, with the second coming within a month.
The channel will start with National Geographic International content but may eventually include original Canadian programming.