The company is working with the creative agency, installing data visualization screens in its office, and applying the numbers to its future Axe campaigns.
Out Of Home
Mark’s campaign with Astral OOH links the dipping temperatures to storewide sales.
Frederick Lecoq, VP of marketing for FGL Sports, on how Sport Chek’s inaugural Olympic campaign has impacted the company’s bottom line so far this year.
DigitalOut Of HomePrintTelevision
Senior manager of campaign marketing, Rob Daintree talks about the retailer’s strategy heading into the Games and its first Olympic campaign, which leverages its partnership with Adidas Canada.
the QSR is introducing its latest product innovation, Gratifries, with a multi-platform campaign and the launch of Gratifridays, its heaviest sampling program ever.