Articles Tagged ‘Sidney Crosby’

Copied from strategy - gatoradesledge

Gatorade doc gets the All-Star treatment

The sports drink co’s first taste of branded content has been picked up by Sportsnet.

CrosbyReebok

Reebok gets fired up with Crosby

The company has launched a new campaign targeting hockey fans and active Canadians featuring the NHL star going through his rigorous daily regime.