Articles Tagged ‘social’

Facebook audience

Facebook reports another round of metrics errors

The errors, discovered internally, centre around like and share counts, live video reactions and campaign reach predictions.

Facebook Mobile

Facebook in 2016: Canadians love international news

The social network’s year-end data shows that Canadians have posted more about the U.S. election than its own political stories.

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Online furniture retailer Article takes aim at market with first Instagram push

The Vancouver company turned to Instagram to promote itself, admitting that its category can be a little “sleepy” on social.

show us your foods 2

KitchenAid embraces social for breast cancer campaign

For the first time in 14 years, KitchenAid’s annual breast cancer campaign will be based entirely around social, rather than a traditional media play.

Facebook Mobile

Facebook highlights several errors, rolls out metrics fixes

The social networking site has updated several of its measurement tools and announced miscalculations on several metrics for ad clients.

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Spotted! Cadillac Fairview’s selfie fever

As part of its “#TorontoStyle” social campaign, CF Eaton Centre encouraged Torontonians and tourists to upload their self-portraits to its 8,100 square-foot screen.