Articles Tagged ‘Staples’

Staples Supplies

Staples soars to the top: Media Monitors

But in Montreal, Bell Mobility made an even bigger leap to the top of the radio buying charts.

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Auto dominates in Toronto, electronics in Montreal: Media Monitors

Rather than retailers and electronics buying the most radio advertising in Toronto during Boxing Week, the week was dominated by auto dealership buys.

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TV and digital dominate consumer complaints: Ad Standards

Digital now represents one quarter of the complaints logged for advertising, most of which are based on inaccurate information.

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Air Miles puts beacons on Rexall runways

The loyalty co has rolled out beacon testing Ontario and Alberta Rexall locations, reporting over 90% open rates on offers to date.

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The Globe golden for custom content

The paper’s custom content team earned five awards and four honorable mentions at this year’s Content Marketing Awards, the most of any Canadian company.

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Staples casts wider net with new campaign and tweaked logo

The business supply retailer’s new slogan “Make More Happen” is the first change to its tagline in over 10 years.

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Staples starts the clock on back-to-school

The retailer is launching into the season with a bigger radio push and a new Facebook app to target teens as they begin to search for school supplies.

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Staples makes rehearsing for a gift easy

To get consumers into its stores this holiday season, the retailer launches a TV campaign focused on its tech offerings.