Articles Tagged ‘Stuart Garvie’

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You can’t compete on price alone: column

Bell Media’s Stuart Garvie calls out clients who change agencies to push down prices.

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Bell Media changes Quebec, OOH leads

Karine Moses and Debbie Drutz are both taking on new roles within the Bell Media sales department.

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Bell Media targets women with Gusto launch

The channel aims to fill a gap in Bell Media’s offering by blending food and lifestyle programming.

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What Stuart Garvie has learned one year in at Bell Media

The media co’s president of sales on moving dollars back to TV, outcome-based research and where industry solutions are needed.

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Bell Media introduces new upfront deals

Dynamic ad insertion on VOD and a new short-form video product were among the launches introduced at the media co’s presentation.

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Bell Media launches private programmatic marketplace

The media co has partnered with Index Exchange for the launch, which will see its video inventory available programmatically for the first time.

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Bell Media adds a sales VP

Working under Stuart Garvie, Mark Finney will oversee a combined portfolio of sales-oriented groups.

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Analysis: Mary Ann Turcke rings the bell

This week’s executive shakeup shows the company means business in tackling the one-two punch of declining ad revenues and changing viewership.

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Garvie on viewability: ‘We wanted to get ahead of this conversation’

Stuart Garvie on Bell Media’s move towards 100% viewability and the challenges of automated media buying for large-scale premium content.

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Bell makes viewability pact

The media co will be providing viewability tracking through a new partnership with Moat Analytics.

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Stuart Garvie takes over sales at Bell Media

The former GroupM CCO takes over the top sales job from Mary Ann Turcke, who took over Kevin Crull’s position as head of Bell Media in April.

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Game over for Super Bowl simsub: media reaction to CRTC decision

The regulator announced the change, which comes into effect in 2017, as part of a series of Let’s Talk decisions this morning.

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Microsoft gets exclusive with GroupM

The agency is getting first dibs at new ad units until the end of March.

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Ipsos eyes Canada for launch of new survey

GroupM is on board in Canada to use Touchpoints, a tool developed by Ipsos Reid MediaCT.

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GroupM urges CRTC to keep sim sub

Stuart Garvie’s Let’s Talk TV presentation focused on the negative impact of removing the practice, and on the need for greater measurement and access to STB data from broadcasters.