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Articles Tagged ‘The Globe and Mail’

Garth Thomas

Former Rogers director joins the Globe to helm business products

Garth Thomas will steer the direction of the company’s business suite, as the verticals become a dominant part of its growth plan.

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Native ad platform Dianomi goes live in Canada

The Globe and Mail will serve as the company’s sales arm in the market.

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Digital growth slow for newspapers and magazines: study

For many newspapers, modest digital gains can’t offset losses in print readers.

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ICYMI: Meet the new Globe and Mail

Plus, the Facebook Journalism Project pairs with Ryerson, and the latest Canadian theatre stats.

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ICYMI: The Globe’s push for transparency

Plus, Sobeys complements a national TV buy with a holiday playlist on Spotify.

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Who’s listening to podcasts in Canada?

Most fans are still new to the medium, but it’s popular among affluent and educated males.

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Print declines shrink newspapers’ footprints: study

For many newspapers, digital gains can’t offset losses in print readers.

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The Globe debuts new ad unit with Lexus campaign

The luxury automaker is adding three new lines of cars – and the new multi-platform ad unit – to a second year of promotions with the Globe.

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Digital gains can’t make up for print drops: Vividata

The Globe and Mail once again topped Vividata’s rankings for overall reach, but most newspapers saw declines in print audience from last quarter.

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The Globe and Mail, Reader’s Digest hold strong at the top for Vividata

The quarterly ranking found that newspapers, even in print, still reach tens of millions of Canadians every week.

For print-Media GOLD with Harvey Carroll

Canadian Young Lions winners announced

A total of 10 Canadian media and creative employees, as well as marketers, will travel to Cannes in June to compete among the top from around the globe.

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Stop making rubbish ads and know your numbers: BCON Expo takeaways

From media leads and marketers pleading to keep your TV spot off Facebook to the future of influencer relationships, the top tips from this year’s deep dive into the world of branded content.

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One wild escalator ride

How Canadian publications are using sophisticated targeting and engagement techniques to retain and win more valuable readers.

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Globe and Mail looks to cut costs

The company is offering a round of voluntary severance packages to employees as print revenues continue to decline.

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Canadian Young Lions finalists revealed

The gold winners will be announced at the CMDC Conference on April 26.