Articles Tagged ‘TIFF 2018’

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Spotted! Bubbly, beauty and brand activations at TIFF

Air France and L’Oreal Paris are bringing glamour to the red carpet, while Bell and No Frills are bringing fans closer to the films.

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ET Canada launches TIFF specials on Twitter

Festival sponsor Nespresso will promote the streams.

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TIFF 2018: Aurora partners for pop-up and parity

On top of hosting red carpet and press events, the licensed cannabis producer will sponsor TIFF’s gender parity initiatives.

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TIFF 2018: Lyft inks first festival partnership

The ride-sharing company will use festival touchpoints to promote its message of diversity and inclusion.

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TIFF 2018: Sorel strides in as an official sponsor

The footwear brand puts a fashionable foot on the red carpet to show it’s more than winter boots.

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TIFF 2018: Visa helps attendees skip the lines

The financial services company will focus on its branded screening room as it makes touchless payment service a more hands-on experience.

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TIFF 2018: Nespresso makes it official, RBC adds five years

A first look at how some of Canada’s big brands are investing in activations at the country’s biggest film festival.