Articles Tagged ‘Toronto’

ICYMI: Super Bowl live-streams and living ads


In case you missed it: CBS will live-stream Super Bowl ads online in 2016, Woodbine Racetrack is adding topiary advertising and Fifth Story has hired a new director.

Amazing Race Canada takes the week: Numeris


The CTV reality show pulled in to the top spot nationally for the week of July 13 to 19.

Clear Channel’s digital wraparound columns

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The OOH co has put up digital screens that wrap around columns in Toronto’s Union Station.

Pan Am Games’ CBC closer nets 2 million viewers


Overall, 63% of Canadians watched at least part of the event on CBC and Radio-Canada.

Captivate grows its Canadian network

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With plans to expand further, the U.S.-based OOH co has added screens in two high-profile office buildings in Toronto and Montreal to its tally.

Honda buys the top: Media Monitors


The car co bought the most ad airtime in Toronto for the week of July 20 to 26.

The Star increases advertising ahead of tablet launch

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A new media campaign from the Toronto Star aims to increase the brand’s presence in-market ahead of its tablet-app debut.

Spotted! Rogers goes for love

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The telco paired Canada’s top professional tennis players with some up-and-comers for a game on a barge to promote the upcoming Rogers Cup.

Data Dive: Wait, what? Canadians like the Pan Am Games


Canadians are tuning in, while griping about HOV lanes has dropped 87% since the tournament began, according to IPG Mediabrands.

The National Post puts news on wheels

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The national newspaper is touring the GTA with a modified food truck this summer.