Articles Tagged ‘Touche!’

woodsCanada

Woods Canada calls all outdoor enthusiasts

The brand aims to reach all Canadians that enjoy the outdoors with its new contest to find “Canada’s Greatest Explorer.”

brookeLeland

Cossette Media names new GM

Brooke Leland is moving within V7 to lead Cossette’s media operations in Toronto and Vancouver.

internationalist2

Canada wins big at the Internationalist Awards

Omnicom agencies bagged nine of 11 awards at the show, which honours the innovative use of media in campaigns.

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ICYMI: Sportsnet layoffs, Heineken’s new shop

In case you missed it: Sportsnet cancels morning news show, Heineken names a new creative shop and Touche makes the Warc 100.

Copied from strategy - wegotnow

Sport Chek’s claim to basketball

With “#WeGotNow,” the retailer is attempting to expand its connection with Canada’s basketball culture.

twitterConversationalAds

Will Twitter’s new ad unit get people talking?

Sport Chek and Samsung were the Canadian beta launch partners behind conversational ads, a new unit aimed at generating interaction.

Team Touché! toasting another year

Photo Gallery: Agencies bid adieu to 2015

Masquerade balls and burlesque nights: flip through this album to see how Starcom Mediavest, Dentsu Aegis, Touche! and IPG Mediabrands celebrated the end of 2015.

myNorth

Touche! wins three Cristal Awards

The agency took prizes for its work on Sport Chek and Desjardins.

blackFriday

How Sport Chek is tackling ‘the retailer playoffs’

The retailer is going big on customized digital as it positions itself as a destination for gift-giving, not just sports gear.

Copied from strategy - AOY trophy

Touche! wins Media Agency of the Year

Leo Burnett won Agency of the Year, while DDB/Tribal Worldwide nabbed the top Digital prize and MSLGroup took PR.

Copied from strategy - 535_touche!

MAOY Gold: Touche’s walk-on win

The agency had a banner year, increasing revenue, bringing on new clients and now winning Gold.

newspaperShutterstock

ICYMI: AAM increases reporting, Hydro QC sticks with Touche!

In case you missed it: the AAM asks for quarterly newspaper metrics in 2016, Hydro Quebec renews ties with Lg2 and Touche! and more on people moves.

applauseShutterstock

Media Director of the Year entries now open

It’s time to throw your fearless leader’s name in the ring. But be quick about it, submissions close July 31.

KarineCourtemanche

Blog: Cannes – the revenge of media

Karine Courtemanche, president at Touche on the transformation that has happened along the Croisette, and an app to help festival-goers get a cocktail.

montreal

Tourisme Montreal plays to millennials

The tourism co is urging New York millennials to visit the city, with a new multi-device campaign that uses Xbox for the first time.