Articles Tagged ‘U by Kotex®’

Copied from Playback - Carmilla

Carmilla to get the feature treament

The U by Kotex-funded digital series, produced by Smokebomb and digital agency shift2, is being developed into a movie.

Copied from strategy - Kotex2

U by Kotex takes on ‘that time of the month’

The brand’s new campaign uses online videos to challenge common jokes and statements about how women supposedly act on their periods.

Copied from Playback - Carmilla

Kotex doubles down on vampy web series Carmilla

The second season of the web series, which is financed by Kotex, will be expanded to include a 36-ep scripted series and 12-part branded content series.

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How Kotex became a YouTube exec producer

Why the feminine hygiene brand financed a transmedia gothic vampire series aimed at reaching millennials.