Articles Tagged ‘Vice Media’

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Can Vice break the traditional TV model?

The new channel will introduce native advertising on TV, with an aim to disrupt the dominance of the 30-second TV spot.


David Purdy joins Vice Media

The former Rogers exec joins the company as its chief international growth officer.


Timing is everything for Vice linear channel

Rogers Media’s new president Rick Brace and Vice co-founder Suroosh Alvi on the potential for the Canadian outpost of Viceland.


Back to Orphan Black

Bell Media is promoting this weekend’s launch of the Space ratings hit with a campaign that aims to attract a broader audience.


Home of the brave: are Canadian marketers ready for Vice?

The content produced out of the new Rogers-Vice deal is expected to be edgy. And media buyers say that’s a good thing for advertisers.


Rogers, Vice to launch new channel, studio in Canada

The Toronto facility will be operated by Vice and is part of a $100 million joint venture between the partners.

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A+E buying into Vice Media

US-based A+E Networks is close to finalizing a $250-million deal for a 10% stake of the youth-focused media co.