Articles Tagged ‘VOD’

RobYoung

Blog: Can you define Video on Demand?

Rob Young, SVP, director of insights and analytics, PHD on the complexities of understanding how VOD is being measured.

Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - Copied from Playback - red tv

CRTC rolls out new HVOD category

The new hybrid VOD category encapsulates services offered both online (OTT) and via subscription-based linear VOD.

IanMacLean

It’s time to press play on commercializing VOD: blog

Media Experts’ Ian MacLean on the need to change the model around VOD spots, from commercials to sponsorships and dynamic ad insertion.

Copied from Playback - red tv

Canadian industry to test VOD usage

The CMDC and TVB are setting up a test to discover the size, profile and viewing habits of Canadian VOD users, following an industry meeting last week.