P&G sponsors The Gunn Report for Media

Due to increased fragmentation of media and increasing consumer control over marketing messages, P&G will be launching the new Gunn Report for Media. The aim of the publication, which will be completed by Oct. 20, is to put a global spotlight on media innovation and success.
The methodology and expertise used was modeled after the original Gunn Report published in 1999 by combining the winners lists from all of the major advertising award contests in the world (national, regional, global) and establishes the annual creative worldwide league tables for the advertising industry. Strategy was contacted to supply results of its 2003 Best Media Operation/Director Awards & Best Media Plans for the new Gunn Media Report.
By Staff 
September 30, 2004

Due to increased fragmentation of media and increasing consumer control over marketing messages, P&G will be launching the new Gunn Report for Media. The aim of the publication, which will be completed by Oct. 20, is to put a global spotlight on media innovation and success.
The methodology and expertise used was modeled after the original Gunn Report published in 1999 by combining the winners lists from all of the major advertising award contests in the world (national, regional, global) and establishes the annual creative worldwide league tables for the advertising industry. Strategy was contacted to supply results of its 2003 Best Media Operation/Director Awards & Best Media Plans for the new Gunn Media Report.