P&G once again proves the ad juggernaut, taking the top spot as top brand with the largest variety of TV ads for the second week of November this year and last. New to the top five in 2005 is Kraft (at number five), with last year’s number four, Pfizer, dropping off the list altogether. Check out others topping the charts, and which categories had the most new spots and new advertisers. This info was gathered through Montreal-based ELODA’s online TV ad tracking, auditing and viewing services. All data supplied is based on the ELODA recording grid.
Categories with the largest variety of TV commercials on the Canadian English market for the week of November 11 to November 17, 2005
Top three categories with the most new TV advertisers on the Canadian English market for the second week of November 2005 versus the same time period last year
Top five brands with the largest variety of TV ads on the Canadian English market for the second week of November 2005 versus the same time period last year
| 2004 | 2005 | |
| 1 | Procter & Gamble | Procter & Gamble |
| 2 | General Motors | General Motors |
| 3 | The Brick | The Brick |
| 4 | Pfizer | Wyeth-Ayerst Canada |
| 5 | Wyeth-Ayerst Canada | Kraft |
