Petro-Canada sponsors AOL.ca’s Olympic site

Petro-Canada has taken on the role of presenting sponsor of AOL.ca's news coverage of the Turin 2006 Winter Games. The site, found at aol.ca/turin2006 will include news, updates and other highlights of the games including a Fan Central zone where visitors can access real-time medal counts and news feeds. Petro-Canada's Snow for the Gold zone also allows visitors to send e-cards to athletes. Becky Bolt, spokesperson for AOL Canada says the site offers other opportunities for brand sponsorship through interactive content such as message boards, blogs, polls and photo galleries. The AOL network reaches 15 million Canucks monthly according to comScore Media Metrix. The deal was done direct.
By Staff 
January 26, 2006

Petro-Canada has taken on the role of presenting sponsor of AOL.ca‘s news coverage of the Turin 2006 Winter Games. The site, found at aol.ca/turin2006 will include news, updates and other highlights of the games including a Fan Central zone where visitors can access real-time medal counts and news feeds. Petro-Canada’s Snow for the Gold zone also allows visitors to send e-cards to athletes. Becky Bolt, spokesperson for AOL Canada says the site offers other opportunities for brand sponsorship through interactive content such as message boards, blogs, polls and photo galleries. The AOL network reaches 15 million Canucks monthly according to comScore Media Metrix. The deal was done direct.