Telelatino to launch 100% Hispanic channel

It's a first in Canada, and judging by the growing number of Spanish-speaking Canadians, there's an audience ready for it.

Telelatino is launching Canada’s first and only 100% Spanish-language channel next month, just in time for the holiday season. The 24-hour channel will supplement TLN’s main service (which serves up Spanish, Italian and English programming blocks), with the new Hispanic showcase of telenovellas, top-rated talk shows, variety and music specials, news and programming for kids.

There are about 909,000 Spanish-speaking people over the age of 12 in Canada today, up from 603,000 in 2000, according to PMB. (See TLN profile at www.mediaincanada.com/articles/mic/20061011/profile.html.)