Publicis tackling Quebec City’s 400th anniversary

Winning the account means the agency's Montreal branch will develop all communications tools and promo materials for the 2008 celebration.

The Ministry of Canadian Heritage announced on Tuesday that it has chosen Publicis Montreal to provide communication and promotion services for Quebec City’s 400th-anniversary celebration next year.

An ambitious array of activities is being planned and Publicis will be responsible for developing all communications tools and promotional materials. The aim is to encourage Canadians from coast-to-coast to partake in the historic occasion.