AOL adds to custom ad solutions staff

Shira Biderman will focus on expanding online and mobile solutions for advertisers seeking to develop brand, targeted and performance-based campaigns.

Shira Biderman, formerly Sympatico MSN’s associate director of national advertising, has been appointed AOL Canada’s director, integrated solutions.

Biderman will focus on expanding AOL’s innovative, custom online and mobile solutions by leveraging premium content for advertisers seeking a combination of brand, targeted and performance-based campaigns.

www.advertise.aol.ca