St. Lawrence Market shops for AOR

Expertise in, or access to, media buying and planning expertise is included in the RFP.

With over 120 merchants and a vast assortment of fresh produce, meats and baked goods, the St. Lawrence Market Complex has almost everything – except an AOR.

That’s why the City of Toronto has issued an RFP seeking a strategic, creative partner to build a campaign for the complex. The winning AOR will be the St. Lawrence Market’s first.

Applicants should be able to provide expertise in media buying and planning, the RFP states.

The RFP (number. 9103-11-7018) is available for pick-up today from 8:30 a.m. to 4:30 p.m. at the Purchasing and Materials Management Division, 18th Floor, West Tower, Toronto City Hall, 100 Queen St. W., Toronto. A small handling fee will be required upon pick-up, payable by cash or cheque.

From StrategyOnline