iGotcha Media launches golf network

The digital OOH company has partnered with the Canadian Golf Course Owner's Association on new screens in golf clubs.

Digital OOH ad company iGotcha Media has launched the iGotcha Golf Network in partnership with the National Golf Course Owners Association.

The network of digital screens, which will appear in golf club houses and pro shops will feature golf tips, trivia, live weather, news as well as advertising opportunities, Greg Adelstein, president, iGotcha Media tells MiC. The network has 16 golf clubs signed on so far, primarily based in Quebec.

Adelstein says the iGotcha Golf Network is currently talking with various media companies regarding ad opps, but thinks the network will appeal primarily to high-end sports and car brands.