MediaCom Canada is growing with the addition of Lise Dellazizzo as its new SVP, growth strategy and foresight.

Dellazizzo comes to MediaCom from her most recent job as principal analyst and consultant, Blue Ocean Strategy Global Network.

She starts in the new role on Monday and will be responsible for leading and developing MediaCom’s growth, insight, analytics, business sciences and research teams reporting directly to CEO Jamie Edwards.

“Lise knows how to help clients grow. As MediaCom continues to pioneer new approaches in using communication & media to ignite and deliver growth for clients, I am pleased we have been able to secure such a highly qualified and experienced candidate to help us deliver our promise,” said Edward in a release.