Mediative beefs up digital team

The agency has named former Cirque du Soleil staffer Andreanne St-Pierre as its latest hire.

Mediative is continuing to expand its digital team, announcing  Andreanne St-Pierre has joined the agency as senior manager of interactive media.

St-Pierre comes to Mediative from her most recent role as manager of content strategy and social media at Cirque du Soleil, where she had been for nearly four years. In her new role at Mediative, St-Pierre will be responsible for developing and implementing digital communication strategies to support the agency’s various interactive platforms.

The addition of St-Pierre to the team follows the recent addition of Jon de la Monthe to the agency from the CBC as its VP platforms and technology.