ICYMI: Layoffs at Vancouver magazines, ad blocking to rise in the U.S.

In case you missed it: High-level layoffs at Western Living and Vancouver Magazine, ad blocking is set to jump in the U.S. and WPP's Sorrell on the impact of Brexit.
By Staff 
June 24, 2016

Staff shuffle at Vancouver magazines

There have been some major layoffs at Vancouver-based Western Living and Vancouver Magazine, with publisher and GM Tom Gierasimczuk and Vancouver Magazine editor Max Fawcett both let go from the publications. A representative from Yellow Pages, which acquired the titles last May, confirmed the layoffs, saying the titles will be moving forward with a focus on digital.

Canada’s Lion haul

Canada is going into the final awards show at the 2016 Cannes Lions Festival of Creativity with 16 Lions, and 21 more chances at awards, with shortlist mentions in Film, Entertainment, Integrated and Film Craft . Media winners for the week included a Bronze for MediaCom’s work on the “Skittles Holiday Pawn Shop” and another Bronze for Touche! in Creative Data for its “The Colder it Gets” billboards for Mark’s.

Cieslok Media adds a sign in Montreal

Cieslok Media has added another sign to its Montreal network, announcing the launch of a double-sided face in Mirabel, along Autoroute 15 in the north show suburbs of Montreal. The sign is 14-feet high and 48-feet wide.

MEC Wavemaker partners with YouTube

MEC’s specialist content group MEC Wavemaker announced a new deal at Cannes this week that will see the agency partner with YouTube for a new brand partner program certification. The partnership means that all MEC’s Wavemake staff will complete the new YouTube Certification, which is designed to train agencies on the fundamentals of video content strategy.

Damien Cox back at Sportsnet 590 The Fan

Sportsnet 590 The Fan has announced that Damien Cox is returning to the station as co-host of afternoon drive show Prime Time Sports. Cox has been an on-and-off host for the station for years, last leaving in 2014. He will co-host the morning show with Bob McCown.

MTS shareholders back Bell acquisition

Bell’s acquisition of Manitoba Telecom Services (MTS) is a step closer to closing, with MTS shareholders voting in favour of the deal at a special meeting this week. Announced on May 2, the deal is valued at approximately $3.9 billion and is expected to close in late 2016 or early 2017.

INTERNATIONAL:

U.K. vote shocks ad industry

The U.K. vote to exit the European Union shocked the ad industry this morning, with WPP CEO Martin Sorrell telling Ad Age that though there might be short-term gains for the network, the uncertainty will have a negative effect on clients in the long run.

Ad blocking to jump in U.S.

Ad blocking is expected to jump by double digits in 2016 and 2017, according to new numbers from eMarketer. In 2016, 69.8 million Americans are expected to use an ad blocker, up 34.4% over 2015. That number is forecasted to jump by another 24% in 2017, to 86.6 million.

C-SPAN goes digital for sit-in

Unable to use its traditional TV cameras for the sit-in protest from the Democrats on the floor of the U.S. House of Representatives this week, C-SPAN turned to Periscope and Facebook Live to broadcast the events as they happened.

 

 

 

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