Rogers jumps to the top spot: Media Monitors

The telco bought the most radio advertising time for the week of Feb. 6 to 12.

There was a new top radio advertising buyer in Toronto for the week of Feb. 6 to 12, as Rogers jumped to #1, up from #33 the previous week.

All this is according to the latest Media Monitors report. The #2 spot in the city held steady, with Pizza Pizza staying put. Spence Diamonds moved up to #3 from #8, while Chrysler-Dodge entered at #4 and McDonald’s joined the list at #5.

In Montreal it was CTV that continued to hold court at the top of the list, followed by Shopico, which remained at #2.

OLG moved to the #3 spot from #47, while Brault & Martineau moved to #4 from #5. Bravo Canada entered the list at #5, closing the top of the list in the city.

Toronto:

By brand

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By category

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Montreal:

By brand

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By category

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